Skip to contentSalt of the Earth premieres 31 August. Check it out.SALT OF THE EARTH PREMIERES 31 AUGUST ·CHECK IT OUT·SALT OF THE EARTH PREMIERES 31 AUGUST ·CHECK IT OUT·SALT OF THE EARTH PREMIERES 31 AUGUST ·CHECK IT OUT·SALT OF THE EARTH PREMIERES 31 AUGUST ·CHECK IT OUT·SALT OF THE EARTH PREMIERES 31 AUGUST ·CHECK IT OUT·SALT OF THE EARTH PREMIERES 31 AUGUST ·CHECK IT OUT·SALT OF THE EARTH PREMIERES 31 AUGUST ·CHECK IT OUT·SALT OF THE EARTH PREMIERES 31 AUGUST ·CHECK IT OUT·SALT OF THE EARTH PREMIERES 31 AUGUST ·CHECK IT OUT·SALT OF THE EARTH PREMIERES 31 AUGUST ·CHECK IT OUT·SALT OF THE EARTH PREMIERES 31 AUGUST ·CHECK IT OUT·SALT OF THE EARTH PREMIERES 31 AUGUST ·CHECK IT OUT·SALT OF THE EARTH PREMIERES 31 AUGUST ·CHECK IT OUT·SALT OF THE EARTH PREMIERES 31 AUGUST ·CHECK IT OUT·SALT OF THE EARTH PREMIERES 31 AUGUST ·CHECK IT OUT·SALT OF THE EARTH PREMIERES 31 AUGUST ·CHECK IT OUT·SALT OF THE EARTH PREMIERES 31 AUGUST ·CHECK IT OUT
    • Ingredients
    • Research
    • Reviews
    • The blend
  • Find your local farm
    • Feed
    • Articles
    • Recipes
    • Supper clubs
  • Our story
  • Account
  • Help
Get Started
Shopping from
  • Farms

One daily serving of whole food nutrition for family life

Shop now
  • Ingredients
  • Research
  • Reviews
  • The blend
The Organised pouch, studio lit on the paper ground

Daily blend

Grass fed, freeze dried, nothing else

Sharing stories, passing down knowledge, and connecting over real food

Open the feed
  • Feed
  • Articles
  • Recipes
  • Supper clubs
Grass fed cattle grazing, from the article's own hero

Why an animal's diet matters

Latest article by Brett Nethell · 8 days ago

Rebuilding the food system, from the farm up

Read our story
  • Our story
  • Seasons
  • Careers
Our founder sitting in the long grass beside a curious cow

Where it all started

A single translucent salt crystal held between finger and thumb, backlit gold against a pale sky

Summer 26

Salt of the Earth

Premieres 31 August

Get Started
Get Started
Home/Guides/Health goals/Choline and Brain Development: From Pregnancy to Old Age
Health goals

Choline and Brain Development: From Pregnancy to Old Age

Your brain began developing months before you were born. Every neuron, every synapse, every neural connection was being constructed from nutrients your mother consumed. One nutrient shaped that development more than almost any other: choline. And today, you're likely not eating enough of it.

Niall Kiddle

By Niall Kiddle, Founder, Organised

Pedro Rodrigues

Reviewed by Pedro Rodrigues, Agronomist · 16 May 2026

6 min read

Makers of the Organised Daily blend, a grass-fed beef organ supplement from regenerative UK farms

Family across generations sharing wholesome food in warm light

And today? You're likely not eating enough of it. Analyses of US dietary intake data have found that the majority of adults fail to meet the Adequate Intake for choline.1 That's not a fringe problem. That's a public health crisis nobody talks about.

Pregnant woman eating eggs at breakfast table

The choline blueprint for brain development

Choline is the precursor to acetylcholine, one of the brain's most critical neurotransmitters. Acetylcholine powers learning, memory formation, attention, and focus. But choline's role in brain development goes deeper than neurotransmitter production.

Choline is a major structural component of phosphatidylcholine, a molecule that makes up cell membranes. Your brain is roughly 60% fat. Most of that fat is choline-containing compounds. Without adequate choline, brain cell membranes cannot form properly. The architecture of the brain itself depends on it.

During foetal development, the brain undergoes rapid cell division and migration. Billions of neurons are being created and positioned. The neural connections that will form the basis of all future learning and memory are being established. This process demands choline in quantities that match maternal intake.

Choline during pregnancy doesn't just help with brain development. It literally shapes the structure and function of the brain your child will live with for the next eighty years.

Pregnancy and foetal brain architecture

The evidence here is unambiguous. Pregnant women who consume adequate choline give birth to children with measurably sharper attention, better memory, and faster processing speeds. These differences persist into adulthood. Decades later, the children of mothers who ate enough choline perform better on cognitive tasks than those whose mothers were deficient.

One landmark study followed children from birth through age seven. A randomised controlled trial of higher (930 mg/day) versus lower (480 mg/day) maternal choline intake in the third trimester reported improved infant information processing speed.2 The difference wasn't marginal. It was substantial.

The critical window is pregnancy and the early postnatal period. During this time, the brain is most plastic, most sensitive to nutrient availability, and when nutrient adequacy is most likely to produce lasting effects. A mother's choline intake during these months shapes her child's cognitive potential for life.

The Adequate Intake for choline is 450 mg/day in pregnancy and 550 mg/day during lactation.1 These are not high amounts. A single large egg contains around 147 mg of choline.1 A 100-gram serving of beef liver contains over 400 mg of choline.1 Meeting this requirement is straightforward if you know where to look.

Choline and memory across the lifespan

Brain development doesn't end at birth. Your brain continues to form new neural connections throughout your life. Learning new information, acquiring new skills, creating memories. All of these processes require acetylcholine. And acetylcholine requires choline.

Choline deficiency in childhood and adolescence shows up as difficulty concentrating, poor memory, difficulty learning new information, and reduced academic performance. In adults, deficiency manifests as brain fog, poor memory, reduced mental processing speed, and difficulty accessing information you know you know.

As you age, the relationship between choline and brain health becomes even more critical. Adequate choline is associated with better cognitive function, reduced decline, and lower rates of neurodegenerative disease. Deficiency accelerates age-related cognitive decline and increases risk of dementia.

One reason choline becomes more important with age is that choline synthesis declines. Your body does synthesise choline endogenously, but the rate of production decreases with age. This means you become increasingly dependent on dietary intake to maintain adequate levels.

Liver on butcher paper with herbs, emphasising whole food source

Why deficiency is so common

Despite being critical for brain function throughout the entire lifespan, roughly 9 out of 10 adults in developed countries fail to meet their choline requirements. Why?

The primary culprit is that choline is concentrated in specific foods that modern diets have systematically eliminated. Egg yolks, liver, and other organ meats. These are the three most choline-dense foods available. They're also the three foods most people stopped eating sometime in the last fifty years.

Eggs were demonised by dietary fat fears. Organ meats fell out of fashion as red meat became affordable and readily available. Modern diets centre on muscle meat, processed foods, and vegetables. Choline-dense whole foods disappeared from the table.

The result is that a significant portion of the population, particularly children and young adults, is running on choline intake below what their brains need to function optimally. Nobody is acutely deficient in a way that produces clinical symptoms. But the brain is chronically undernourished in a way that subtly degrades function.

Choline deficiency doesn't announce itself with emergency symptoms. It whispers. It shows up as difficulty remembering, trouble concentrating, slower processing. By the time you notice, years of suboptimal brain function may have already occurred.

Get health guides like this, free

Two short reads a week on eating for energy, gut health, skin, sleep and more.

By signing up you agree to receive emails from us. No spam, unsubscribe anytime.

The best food sources of choline

Egg yolks are the most accessible source. A single large egg yolk contains roughly 140 mg of choline. The white contains almost none. If you're eating egg whites only, you're missing the entire nutritional point of the egg.

Beef liver is exceptionally dense in choline. A 100-gram serving contains over 400 mg. Other organ meats like chicken liver, pork liver, and kidney also contain substantial amounts, though beef liver is the densest source.

Fish, particularly fatty fish like salmon and mackerel, contains meaningful choline. A 100-gram serving of salmon contains roughly 70-90 mg of choline. It's not as dense as eggs or organs, but it's a solid contributor.

Red meat contains choline, though less than organs. A 100-gram serving of beef contains roughly 80-100 mg. Poultry is similar. These are useful contributors but shouldn't be your primary source if choline is your target.

Cruciferous vegetables like broccoli and Brussels sprouts contain choline, but the amount per serving is modest. A cup of broccoli contains roughly 60 mg. They're useful as supporting players, but won't meet your choline needs alone.

In this guide

  1. 01The choline blueprint for brain development
  2. 02Pregnancy and foetal brain architecture
  3. 03Choline and memory across the lifespan
  4. 04Why deficiency is so common
  5. 05The best food sources of choline
  6. 06How much choline do you actually need
  7. 07The bottom line
  8. 08References

Get health guides like this, free

Two short reads a week on eating for energy, gut health, skin, sleep and more.

By signing up you agree to receive emails from us. No spam, unsubscribe anytime.

The Organised pouch with the steel bottle, electric whisk and field guide
What one serving replaces, priced
Eight ingredients, that's it: the full list
What's in a serving: the gram ledger
How Organised compares with a typical greens powder
Built to be absorbed: the digestion research figures
What customers say: verified reviews and the Trustpilot rating
Where every serving begins: sourcing standards
Every batch is tested: the lab screens

1 of 9

Daily blend

100,000+ thriving families·4.9 on Trustpilot

Eight real ingredients built around grass-fed beef organs, collagen and colostrum. Nothing synthetic added.

One pouch, 30 servings£2.63 a serving
£127£79Save £48
Family£2.50 a serving
2 pouches
£236£150Save £86

Free with your first order, worth £38. Plus £10 off the pouch with a subscription.

Electric whisk
Electric whisk
£13Free
Stainless steel bottle
Stainless steel bottle
£20Free
Field guide
Field guide
£5Free

Free UK shipping · Made in the UK · 100 day money back guarantee on your first pouch · Skip, pause or cancel anytime

How much choline do you actually need

The Adequate Intake (AI) for choline is 425 mg daily for adult women and 550 mg daily for adult men.1 Pregnant women need 450 mg daily. Breastfeeding women need 550 mg daily.

These are the baseline amounts needed for basic neurological function. If your brain is working fine and you're not pregnant, 425-550 mg daily keeps the lights on. But if you're pregnant, recovering from brain injury, ageing, or dealing with cognitive symptoms like brain fog or poor memory, higher intake may be beneficial.

The absolute ceiling of safety for choline is not firmly established, but the Tolerable Upper Intake Level for choline in adults is 3,500 mg/day.1 Excess choline does produce a fishy body odour in some people due to metabolism of trimethylamine, but this is a metabolic variation, not toxicity.

Meeting your choline needs is simple if you eat the right foods. Two egg yolks plus a serving of salmon or a small amount of liver easily covers your daily requirement. If you don't eat animal products, plant sources exist but are less dense and less bioavailable, making deficiency more likely.

Cutting board with eggs, liver, and fatty fish

The bottom line

Your brain is built from the food you eat. During pregnancy, that food is consumed by your mother and transferred to you. During childhood and adulthood, it's the food you choose to eat.

Choline is one of the most critical nutrients for that process. It shapes your brain's architecture during development, powers your memory and learning throughout life, and protects your cognitive function as you age. Yet 90% of people are deficient.

The fix is not complicated. Eat egg yolks. Eat liver. Eat fatty fish. These three foods, eaten regularly, will provide more choline than most people currently consume. The difference in how you feel, how you think, and how you remember will be noticeable.

If you're pregnant or planning to become pregnant, prioritise choline intake. The cognitive benefits to your child will extend throughout their entire life. If you're an adult dealing with brain fog or memory issues, consider whether you're actually eating the foods your brain needs. Most of the time, the answer is no, and the fix is simple.

References

  1. 1. National Institutes of Health, Office of Dietary Supplements. Choline - Health Professional Fact Sheet. ods.od.nih.gov
  2. 2. Caudill MA, et al. Maternal choline supplementation during the third trimester of pregnancy improves infant information processing speed. FASEB J. 2018;32(4):2172-2180. PMID 29217669

Keep reading

A spread of eggs, fish, nuts and meat on a dark table for brain health

Health goals

Feeding Your Brain: The Nutrients Behind Focus, Memory and Clarity

Discover which nutrients power your brain: DHA, choline, B12, iron, zinc, creatine. Food sources for lasting focus, memory, and mental clarity.

A person stirring a cup in a warm kitchen in soft light

Health goals

How to Recognise the Early Signs of Poor Gut Health

The signs of poor gut health reach beyond digestion: fatigue, skin issues, brain fog, and mood. Learn what to watch for and when to take action.

A person stretching outdoors in a green field in soft daylight

Health goals

Hair Loss in Men: Nutrition Beyond Finasteride

Male hair loss is not only about genetics or DHT. Learn the nutritional deficiencies that can drive thinning and the whole-food approach to support your hair.

Trustpilot 4.9

Loved by 100,000+ thriving families

“Now my energy levels are completely different. I’m more focused at work and at home, I can stay awake in the evenings, and I don’t need daytime naps anymore.”
Molly S, verified review
“Since using Organised, bloating almost never happens anymore and my digestion feels calm and regular in a way it has not for a long time.”
N. Mallee, verified review
“Really personal company, and really noticed a big change in the thickness and strength of my hair which I think is as a result of the product, as well as glowing skin!”
Joy Davey, verified review
“I’m currently in my perimenopause season, and I can confidently say this product has made a noticeable difference in how I’m navigating it.”
Cheryl McCabe, verified review
“I have felt so much better since having Organised daily, I am now 3 months pregnant and have so much more energy than my previous pregnancies.”
Samantha Johnson, verified review
“Love adding this to my daily routine! I’ve been better hydrated and even able to stop taking my joint supplements. I feel stronger after just a couple months!”
Annie, verified review
“I have slept badly for the past ten years. I have started taking a spoonful of Organised Protein powder with milk before I go to bed. I’m now sleeping consistently.”
Juliette Elderton, verified review
“I finally have my energy back! At 64 I thought I just had to surrender to my age. Nope. I love this product and will keep on using it.”
Gillian Fisher, verified review
“I’ve been drinking Organised for several months now and the difference in my gut health has been huge. So much so I will probably be a life long customer.”
tracy dixon, verified review
“I started taking Organised in January. I am loving it and have seen an improvement in my skin. I often receive compliments asking me for what I do for my skin.”
Renee H, verified review
“4 weeks after taking one scoop a day, my period came and went with such ease I even said it out loud to my partner ‘wow my cycle was a breeze this month.’”
Emma, verified review
“Honestly, this is the happiest I’ve felt postpartum, and I really believe good nutrition plays a huge role in mood and recovery. I will always repurchase.”
Aliya HL, verified review
“I have been using Organised protein as a regular part of my fitness/supplements for three months and it has helped me gain lean muscle and strength.”
Teri Mannino, verified review
“From the very first day, I noticed an immediate improvement in my sleep quality, waking each morning feeling significantly more refreshed and energised.”
Adnan, verified review
“In just a few days I’ve gone from watching tv all day after work to cooking meals, going on hikes, and swimming. It’s really nice to feel like the old me again.”
Deborah Richardson, verified review
“Nothing has helped my belly the way this has. I could cry I’m so grateful. I have suffered from SIBO and IBS for decades and I have never felt better.”
Susan Pratt, verified review
“It has made such a huge difference in how I feel. My mood is better, and I'm not sluggish in the morning. My gut is healing and the bloating is gone. My skin is better.”
Chrissy C, verified review
“The product itself tastes good and my whole family can have it my cycles have changed for the better and overall more clarity in thinking.”
Kelly Lynn, verified review
“I started using Organised very early on in my pregnancy. It’s convenient to have every morning first thing on an empty stomach to quickly help with morning nausea.”
Aja Linder, verified review
“I’m a gym guy (not silly weights as too old now) but notice the difference in recovery and ability to do more reps. Love taking it with raw milk.”
alex palmer, verified review
“I give it to my children and they’re sleeping better. Which had been a huge issue for months. Cant wait to see what else improves.”
Ashley Kwiatkowski, verified review
“Organised is a fantastic product that I feel as soon as I drink it, a sense of good feeling and energy (but not the jittery caffeine kind).”
Justin Donne, verified review
“I start every morning with making my organised smoothie. I have genuinely noticed a difference in my body. I’m way less bloated and my digestion is so much better.”
Sian, verified review
“One major thing I noticed since I've been using Organised is that a hair shedding issue I couldn't seem to resolve stopped happening completely.”
Brieanna Eckerson, verified review
“I’m loving this organ meat protein powder! I’m on my 3rd bag and noticed a difference right away in my digestion. My heavy periods have also lightened!”
Morgan Garza, verified review
“The product is great, I know by using Organised I’m getting a really good quality supplement that’s helping my postpartum body recover and nourish my baby.”
Sophie Parkinson, verified review
“I've been having organised for a good 4 months now and have really noticed a positive difference in my diet and with how I recover after a workout.”
Michael Tann, verified review
“I'm in my third trimester and I love taking this as my supplement. It is great to take right before bed and helps me sleep on a full stomach. I will continue supporting.”
Mary Ann Mueller, verified review
“After using this protein powder for a few days I’ve already noticed great results! I feel sharper, my energy levels feel more stable and it tastes amazing.”
Alexander Campbell, verified review
“It’s really easy to digest and feels gentle on my stomach, which is such a relief. It’s one of the only proteins that actually feels clean and effective.”
Jennifer Azzi, verified review
“I met with a holistic doctor who told me it was truly the perfect multi vitamin. My skin was the first change I noticed, it feels like silk and I am 66.”
Sharon Waldecki, verified review
“The taste is neutral so I throw a banana in the blender as well. I’ve notice my periods are also a bit shorter and more regular (37).”
Yasmin, verified review
“I’ve noticed a big difference in my energy levels. I am still breastfeeding my 2 year old so I was looking for something extra that I felt my body was missing.”
Georgie, verified review
“I have been using the product for about 6 months I think and its been great. As an older man who trains regularly - collagen is a must.”
Richard W, verified review
“Since I have been using Organised I find that I have more energy, my digestion is better, and my sleep has greatly improved. Just Feeling Better!”
kha, verified review
“I add 2 tablespoons of Organised with MCT and Raw butter to my coffee in the AM and my energy levels skyrocket throughout the day.”
Liam Hudson, verified review
“Been taking this for 5 months now and the results have been phenomenal! I almost never suffer from stomach aches and my overall health has improved tremendously.”
Benjamin Howell, verified review
“My nails are stronger, hair is growing (including many new hair follicles from previously thinning hair), mind is clear, and energy is abundant!”
Audrey DAngelo, verified review
“The brain fog went, my skin cleared, bloating decreased & within a few months my cycle increased from 25 days to 30 days (which I haven’t been at for a number of years).”
RSY Jones-Brown, verified review
“It has been trusted protein powder throughout my pregnancy. I use it in my morning smoothie with cacao powder and I have been feeling more energized since I started using it.”
Priyanka Mohandas, verified review
“I’m currently marathon training so need all the help I can get. I add it to my smoothie every morning and do notice a difference if I don’t have it.”
Miss Freeman, verified review
“I really do love the product. I use it mostly for a protein snack before bed and it settles so well and I have been sleeping great.”
Carla King, verified review
“I was sceptical at first but the results speak for themselves better energy, clearer head, and I actually look forward to taking it every morning.”
J Mas, verified review
“As someone who’s struggled with constipation and digestive issues for years, I’ve noticed a real difference since incorporating this into my morning ritual.”
Nichole, verified review
“After about a month of taking it consistently, my skin cleared up entirely. I put it in my coffee every morning now and smoothies too.”
Kelsey Noland, verified review
“It’s great knowing it doesn’t contain anything I don’t need. Im currently going through the menopause it’s noticeably improved my brain fog, as well as my hair nails and skin.”
Kim, verified review
“I'm five months pregnant, and now I'm confident that Organised is one of the main pillars of the nutrition that are going to help me build a healthy, happy baby!”
Aurora Carlson, verified review
“I now take half an orange with it, to increase absorption and I really feel like my joints and mobility are steadily improving week by week.”
Alex Kirby-rose, verified review
“This product is top notch. My son doesn’t mind the taste, and i feel like it has helped his health overall. No sick days here, and his sleep has improved significantly.”
Maurine Muruatetu, verified review
Read all our reviews on Trustpilot

Real food, made effortless

Start my daily blend

A few ways to use it

All recipes
A skillet of food on a rustic stove in warm light
Recipe

Organised Protein Pancakes: A Weekend Favourite

A high-protein pancake recipe using beef protein, eggs, and raw milk. Cooked in cast iron, naturally sweetened with banana and honey. Real food breakfast.

A bowl of pate with bread and herbs on a rustic table
Recipe

Liver Pate for Beginners: A Gentle Introduction to Organ Meats

Simple liver pate recipe to start eating organ meats. Chicken liver, butter, and herbs. Gentle introduction to nutrient-dense whole foods.

A jug of berry juice and homemade gummies on a table in warm light
Recipe

How to Make Your Own Gelatine Gummies

A simple recipe for homemade gelatine gummies using grass-fed gelatine, fresh juice, and raw honey. Better than shop-bought, kids love them.

Join over 10,000+ members

Build a better food system with us

The Organised community is thousands of people choosing real food and backing the farmers who grow it, all of us trying to leave the world a little better than we found it. If that is what you care about too, you belong here.

Don’t miss our supper clubs, films and small batches

Join the people who hear first.

InstagramYouTubeFacebook

Daily blend

  • Daily blend
  • Ingredients
  • Research
  • Reviews
  • Find your starting point

Community

  • The feed
  • Articles
  • Recipes
  • Supper clubs

Farms

  • Find your local farm
  • Farm events
  • Raw milk finder

Company

  • Our story
  • Seasons
  • Careers
  • Help
  • Account

Rebuilding the food system, from the farm up

© 2026 Organised·Privacy·Terms·Shipping·Refunds·
Salt of the Earth, the summer 26 film poster

Summer 26

Salt of the Earth

Explore the season